Sir Trevor Brooking, Director of Football development at The FA on what having MARS on board means for the grassroots Get Into Football Campaign
Sir Trevor Brooking commented: ‘These are exciting times for the England Team and to have Mars®, an iconic brand that’s loved by football fans on board as a sponsor, is a positive thing. We are looking forward to a successful long-term partnership’.
He went on to say: ‘With Mars®, we will be developing a programme specifically targeting players that ‘fall out’ of the game after the age of 18 – a real concern, not just for the Football Association but for the country as a whole. Football is our national game and it is, in all its forms, a great way to help people lead an active, balanced and healthy life. Mars® has a heritage in football and, in recent years, has undertaken successful campaigns encouraging sports participation, so we see a great fit for The FA.’